Tideford Organics is one of those companies that are difficult not to fall in love with. They value the important things, good organic food that’s good for you, made the slow, traditional way, as many of us would in our own kitchens. We loved the brand so much we sent them a letter when we first started the studio to tell them, and a few years later we were thrilled when they asked us to revisit their branding and packaging. Working with the illustrator Any Tuohy, renowned for his beautiful interpretations of the British vintage railway poster aesthetic, we created a fresh, warm and aspirational new face for the Totnes brand.